SAPA’s end: start of a new collaborative era

- February 10, 2015 -

The announcement that the South African Press Association (SAPA) will cease operations on 31 March has been met with widespread dismay. Speculation on the impact of the decision range from decreased quantity and diversity of articles featuring in national publications, to a fear that smaller regional publications might have to merge or close as a steady news stream from SAPA dries up.

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SOURCE: Bizcommunity

Nicole Capper, the owner of MANGO-OMC, believes in the ability of communications to support a wide range of strategic business goals. Her background is in brand management with over 2 decades of PR-focused expertise. She is known for her razor-sharp strategic mind that allows her to get to the heart of an issue quickly and succinctly; while her innate understanding of the media and communications landscape has resulted in a strong network of long term, mutually beneficial partnerships. Sustainability and collaboration are what makes her tick.

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