ACKERMANS CONNCECTS WITH ITS CUSTOMERS

IN: Client news

- May 16, 2016 -

In an era when consumers expect personalisation and authenticity from the brands they choose to interact with, and rate these attributes almost as highly as the service itself, generic brands that lack relevance find themselves losing share of voice. On the other hand, brave and savvy brands are using a personal approach to forge emotional connections and engage their audiences. Knowledge of your customer has become the key to providing successful content.

 

 

 

Client: Ackermans Club Magazine

Coverage received in: The Red Zone

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Mango-OMC

Nicole Capper, the owner of MANGO-OMC, believes in the ability of communications to support a wide range of strategic business goals. Her background is in brand management with over 2 decades of PR-focused expertise. She is known for her razor-sharp strategic mind that allows her to get to the heart of an issue quickly and succinctly; while her innate understanding of the media and communications landscape has resulted in a strong network of long term, mutually beneficial partnerships. Sustainability and collaboration are what makes her tick.

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