The Shoelace Challenge – experiencing clubfoot!

- June 21, 2023 -

For World Clubfoot Day 2023, STEPS decided to run a SHOELACE CHALLENGE. The challenge was a collaboration with Achilleus in the Czech Republic and the call was for people to wear yellow, tie their shoelaces together and then see how far they can run or walk. The intention was to help people experience the limited mobility that people with untreated clubfoot experience. SA Good News was one of the many media that supported this cause.

 

Nicole Capper, the owner of MANGO-OMC, believes in the ability of communications to support a wide range of strategic business goals. Her background is in brand management with over 2 decades of PR-focused expertise. She is known for her razor-sharp strategic mind that allows her to get to the heart of an issue quickly and succinctly; while her innate understanding of the media and communications landscape has resulted in a strong network of long term, mutually beneficial partnerships. Sustainability and collaboration are what makes her tick.

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